Fueling an award-winning e-commerce platform
Discover the award-winning e-commerce platform offering a wide selection of stylish and contemporary Middle Eastern modest fashion to the world.
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Case Details
Client: Bharosa – A TikTok MENA Award-Winning Modest Fashion Brand
Tags: E-commerce, Modest Fashion, Startup, Launch, Middle East, Saudi Arabia, UAE, Investment, Supply Chain, Logistics, Marketing, Growth, Scaling, Women-Led Business
Project Duration: 18 Month
Client Website: bharosabyheba.com
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The Story
Bharosa, a rising modest fashion brand in the Middle East, had a vision to launch an e-commerce platform to expand its reach and cater to the growing demand for modest fashion in the region. However, the founder faced challenges in navigating the complexities of setting up an e-commerce business, including securing initial investment, obtaining necessary licenses, establishing operational processes, and developing effective marketing strategies.
Zedd Haytch was engaged to provide comprehensive support and guidance throughout the launch and scaling of the Bharosa e-commerce platform.
What Did Zedd Haytch do?
Zedd Haytch worked closely with the founder of Bharosa to:
We leveraged our network and expertise to help Bharosa secure seed funding from investors, enabling the launch of the e-commerce platform and initial operations.
We assisted in setting up the company’s legal structure, obtaining necessary trade licenses, and establishing efficient operational processes for order fulfillment, customer service, and supply chain management.
We provided guidance and support in selecting and implementing a suitable e-commerce platform, integrating payment gateways, and optimizing the user experience for online shoppers.
We developed a comprehensive marketing strategy, including social media campaigns, influencer collaborations, and public relations initiatives, to generate awareness and drive traffic to the new e-commerce platform.
The Results
The launch of Bharosa’s e-commerce platform, supported by Zedd Haytch’s expertise and guidance, resulted in: